Design review
Twelve home page designs
Same content in every one — service pillars, published rates, the under-70' case, Boat-Bridge, transparency guarantees. What changes is the composition and how the logo is used. Open any of them full size, then tell me a number and it becomes the home page.
01
Split Screen
Photo left, message right — hidden-markup lead
Logo: Wordmark lockup over the copy column
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02
Crest Center
Ceremonial and brand-first, no hero photo
Logo: Full crest centered, large, as the hero itself
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03
Rainbow Arc
Optimistic, distinctive, soft
Logo: Rainbow arc spanning the hero as a headline frame
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04
Ark Watermark
Editorial, quiet, type-led
Logo: Giant faint ark silhouette behind the copy
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05
Flight Path
Narrative scroll, playful precision
Logo: Biplane traces a dotted route through the services
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06
Bento Grid
No dominant claim, dense, scannable
Logo: Crest occupies one tile among the service tiles
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07
Ledger
Rate card first — transparency as the opening move
Logo: Wordmark only, in a thin masthead
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08
Night Sea
Cinematic, luxury-charter energy
Logo: Crest embossed in gold over a full-bleed sea
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09
Software First
Product-led, de-emphasized hero
Logo: Small wordmark beside an Boat-Bridge mockup
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10
Twin Halves
Tells the Ark-now, Air-next story
Logo: Ark on the sea half, biplane on the sky half
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11
Magazine
Long-form publication feel, columns of type
Logo: Wordmark as an oversized masthead across the top
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12
Seal Zigzag
Alternating rows, rhythmic
Logo: Crest shrunk to a seal, repeated as section markers
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13
Option A — Bridged Arc
Centered copy in the channel, larger locations line
Logo: Ark left, biplane right, rainbow bridging the two
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14
Option B — Editorial Ark
Left-aligned, asymmetric, magazine-like
Logo: Large ark in the left column, arc rising to the plane
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15
Option C — Full Arc
Most dramatic; art-led with locations as the eyebrow
Logo: Full-width rainbow with ark anchored bottom-left
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16
Option A — Ark Lifted
Compact hero; ark, plane, and all copy in the first screen
Logo: Ark raised beside the copy, arc and plane overhead
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17
Option B — Equal Frame
Tightest hero; ark at full weight above the fold
Logo: Large ark and plane framing centered copy
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